Craig teamed up with the Nationwide Building Society on their Illness and injury protections campaign.

Nationwide chose Craig to head up the campaign given his experience of working in the building industry for over 30 years.

Craig spoke to a number of media platforms over the course of the day to raise awareness of Nationwide’s new policy designed to help protect the income of self-employed, employed and those on zero-hour contracts who don’t have comprehensive sick pay at work.

As well as speaking to various radio stations Craig appeared on Channel 4’s Steph’s Packed Lunch to discuss the campaign as well as trying his hand at some cooking in the kitchen.